What is YOUR #OneGoodReason?

Pete Maiale

Way to go CVS! Or should I say – CVS Health.

The company made headlines a few months back announcing they disavowed their addiction to tobacco…revenues, that is. While the company braces for the $2-billion drop in sales, they expect their re-positioning to overall health care to offset this and lead to sustained growth in the long-run.

This breathtaking (get it?) display in Bryant Park introduces the New York market and the world to CVS Health.

Our Director of Strategic Marketing, Eric Lemieux and I stopped by the park  to check out the action and share our #OneGoodReason