Hankook Tire and TCi Tire Centers have teamed up with the CBS Altitude Group to tap into local sports content.
Blog
Our blog is so big because it's full of secrets.
We're excited to announce our latest collaboration with JBL: an amazing new sweepstakes to send two lucky fans to this year's Grammy Awards in Los Angeles!
We're excited to introduce "A View From The Top," a new interview series with leaders from CBS and the world of marketing about the challenges and opportunities of...
Getting to Work at University of Phoenix
Arra Yerganian, the Chief Marketing Officer of University of Phoenix, talks about why learning is a lifelong process and the “Let’s Get to Work” campaign.
There was a terrific article in Media Post on Friday about Fiat's groundbreaking Alternate Stories campaign, a project we had the pleasure of helping to
Director, Strategic Marketing
Last week, CBS Radio announced that it will acquire NYC’s 101.9 FM from Merlin Media. The station flipped formats multiple times over the last few years – from smooth...
We are happy to announce that our new multi-market campaign, “Turning the Town Truvia” kicked-off this Monday, October 1st.
A fascinating "sonic brand study" that examine the emotional responses that people have when they hear iconic brand messaging.
Merriam-Webster defines Priceless as ‘having value beyond all price, or being invaluable’. That's exactly what MasterCard's Priceless Cities campaign is giving...
In this month's issue of GQ, our own Carson Daly (morning show host of 97.1 AMP Radio in L.A.) has shared 10 essential things that he could not live without. Topping the...