There’s so much great advertising creative today that it’s really easy to miss some great ads. One of our favorite websites, “Ads Of The World,” helps to fill in...
Category: Interactive
Toyota is partnering with Salesforce.com to create a new Social Media Platform to connect dealers to their vehicles and the brand, itself.
Once you infatuate consumers, how do you keep them infatuated? To explore this question, consider your current product offering...
It seems everyone is linking up with web-based radio and the smartphone. And that's reason enough to be excited.
Harley Davidson's new "No Cages" campaign brilliantly epitomizes the brand.
GroupMe recently launched a new service called "Featured Groups," in which users allow brands to send special offers and "inside information" directly into their text...
The Altitude Group got a nice write up in the industry newsletter The Delaney Report last week. (See the image below.) Anyone who’s met me knows that I love...
While there is no such thing as a perfectly and continuously satisfied consumer, there is such a thing as an infatuated consumer.
A new study shows that audiences are increasingly seeking audio content online, with the number of monthly online radio listeners up 27% from last year.
Another big win for local media: Twitter is finally giving advertisers what they’ve been asking for…geo-relevant ads. It’s also giving them more-detailed...