Can brands rely on users to promote their products via this medium, or will marketers have to get involved?
Category: Design
There's a fantastic interview in Advertising Age with Marla Kaplowitz, the CEO of MEC North America, a leading media agency.
Amazing new vending machines from Coca-Cola are redefining, once again, how we get soda.
I'm excited to announce that CBS is expanding its pioneering EcoAd advertising program.
Today, designers begin to reveal their 2012 Fall/Winter collections on the runway. Fashionistas ogle over must-wear looks for the coming year.
It's that time of year again: Superbowl ad time! All indications are that there will be more viewers this year than ever before. And that means a bigger audience for the...
Learning to ‘Shop Small’ With American Express
For this installment of Marketing Masters, we had the privilege to sit down with the John Hayes, the Chief Marketing Officer of American Express, and a longtime...
Lisa Cochrane has been instrumental to Allstate's marketing success in recent years. She took some time to answer questions from the Altitude Group's Rich Lobel.
The Greek tale of the Trojan Horse is one of the most well-known stories in history. If you're market driving, you may be able to create something similar in your business.
Creative Director
When I find myself in need of a some inspiration, there is no place I visit more frequently than ffffound.com.